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Wiltshire Air Ambulance rebrands – announcing new name and logo

byDaniel Jae Webb
28 November 2024 | 4.47pm
Wiltshire Air Ambulance rebrands – announcing new name and logo
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Wiltshire Air Ambulance has rebranded – announcing a new name and logo.

The charity has transformed into Wiltshire and Bath Air Ambulance (WBAA), with the helicopter currently undergoing a paint job while its offline.

The ten-year-old Bell 429 GlobalRanger has been grounded for routine servicing since 7 October – seven weeks ago. It’s not clear when it’ll be operational again.

Most air ambulance charities have contracts in which they are provided with a spare aircraft while theirs is unavailable – but WBAA is one of very few without.

The old air ambulance brand

In the meantime, critical care medics are responding to emergencies across the region in blue-light equipped rapid response vehicles.

The new brand was announced by the charity when they updated their social media accounts to the new name and logo this afternoon (Thursday).

In a statement, a WBAA spokesperson said: “Wiltshire and Bath Air Ambulance Charity has been newly renamed and is now officially the air ambulance service for the city of Bath.

“As the charity enters its 35th anniversary year, the name has been transformed from Wiltshire Air Ambulance to better reflect the essential work it carries out across the county of Wiltshire and the city of Bath.

“The charity has also received a fresh new look and logo to go alongside its rebranded title, making it more accessible for supporters, as well as presenting a better synergy with local businesses.

“With over 100 missions undertaken in Bath during 2024, representing 9% of all emergency call outs, Wiltshire and Bath Air Ambulance Charity’s importance to the city is greater than ever before.”

CEO David Philpott added: “Our helicopter can fly to Bath’s city centre and the surrounding villages in just four minutes and over the last two years, Bath has been our second most attended area.

“Since moving to our airbase in 2018, the charity has responded to more missions in the city of Bath than any other critical care resource.

“We also transfer more patients to the Royal United Hospital in the city than any other hospital.

“As we enter our 35th year, we felt it was only right to have the charity’s name reflect our true operational area.”

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Tags: AmbulanceBathWiltshire & Bath Air Ambulance

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